Facebook’s advertising revenue climbed 28% to $17.4 billion in Q3 from a year earlier, showing little sign that mounting criticism from lawmakers and regulatory agencies has impeded growth for the social media giant. Read more…
Month: October 2019
Goodwill of Central & Southern Indiana is running a social media campaign aimed at Gen Z shoppers that shows affordable yet unique clothes to buy secondhand. Read more…
Content, community and commerce are key elements in digital convergence. Publishers can develop digital-media strategies that emulate the best of social media and deliver audiences to advertisers. Read more…
Snapchat, Twitch and Wish are the top-ranking apps among Generation Z, the world’s first demographic group to grow up on smartphones. Read more…
YouTube, Facebook, Snapchat and newcomer TikTok offer a breadth of video opportunities, but each has distinct user habits and requires unique strategies for capturing attention. Read more…
Spotify reported a surprise profit as the streaming giant’s ad revenue rose 29% to $189 million in Q3 from a year earlier. Read more…
Google’s parent company Alphabet reported a 17% gain in ad revenue to a record $33.9 billion in Q3 from a year earlier. Read more…
Virtual assistants that respond to voice queries are less capable of answering questions correctly than they were two years ago. Google Assistant is shaping up to be the smartest kid in summer school as virtual assistants become less effective at answering questions. Read more…
Apple Pay this year will overtake coffee chain Starbucks in providing the most popular mobile payment method for shoppers at U.S. stores. Read more…
Snap’s Q3 revenue grew 50% year-over-year as its image-messaging app Snapchat added users and the company released more software tools to entice advertisers. Read more…