Fiverr, the online marketplace for freelance services, today is opening the Influencer Store to help social media personalities build and maintain their digital presence. Read more…
Month: November 2019
“The gap between promotion and purchase is closing and making the experience more seamless,” Elastic Path’s Darin Archer​ says about how platforms like TikTok and Instagram are blending ads and shopping. Read more…
Ally has reported solid earnings and revenue growth this year, but negative consumer sentiment and deteriorating credit conditions could dampen vehicle sales, a key source of loan growth. Read more…
Connected TV (CTV) media spending will surge 38% to $6.94 billion in the U.S. this year as advertisers work to reach audiences on streaming services like Hulu, Roku and YouTube. Read more…
Toys ‘R’ Us Canada this week became the first company in the country to use the Snapchat Portal Lens in its marketing. Read more…
Facebook introduced a corporate logo to unite its family of products, including its main social network, Instagram, WhatsApp, Oculus virtual reality (VR) platform, Portal smart displays and Calibra digital wallet. Read more…
Burger King transformed one of its restaurants into a gaming hub for “Call of Duty: Modern Warfare,” the video game made by Activision Blizzard, in an event that was livestreamed on Twitch. Read more…
Adobe’s framework is designed to let authors verify their content and help consumers feel more confident about the authenticity of news and information. Read more…
TikTok has introduced software tools to integrate its popular social video platform with other apps. Read more….
The trolling comes amid an acrimonious year of battling ad claims and follows Miller Lite’s recent move to go dark on social media. Read more…