Publisher TI Media blamed the magazine’s woes on digital competition for celebrity news. ‘Now’ had an average circulation of 44,709 last year and 2,889 paid subscribers. Read more…
Mobile ads get the most attention while viewers also are watching TV, making those times a key period to reach smartphone users. Read more….
‘The Face’ magazine helped to define an era with its eye for youth movements and U.K. subculture before closing in 2004. The question for the new ‘Face’ will be how the magazine can differentiate its voice when social media provides a platform for a new generation of social influencers. Read more…
Buffalo Wild Wings, the sports bar chain with more than 1,200 locations worldwide, recruited several all-star players for an Instagram Stories push that aims to shame fans for not watching March Madness. Read more….
For those who want to recall the golden age of glossy magazines — when editors had more sway than reality-TV stars and Instagram influencers — consider “Save Me The Plums.” Read more…
Dating app OkCupid added a profile badge that lets “Game of Thrones” fans show their enthusiasm for the HBO hit series. Read more….
OkCupid is the most popular dating app in West Virginia, according to a survey of U.S. consumers by PC Mag. Tinder is the top dating app overall — used by 17% of people — and is most popular in 27 states, followed by Match with 17 states. Bumble, the only app that requires women to send a first message after finding a match, was the leader in Missouri and Oregon, while Plenty of Fish was most popular in Maine and Utah.
Chiquita is celebrating World Banana Day by putting scannable codes on 200 million of its iconic blue banana stickers. Read more…
The sports magazine best known for its swimsuit issue has been on the block since last year. Meredith originally sought $150 million for ‘SI’ and has held firm on that asking price. Read more…
One of the most compelling parts of Apple’s publishing platform is its Apple News Format, which gives publishers greater flexibility in how they present their content and advertising. Read more….
On Sunday, AG William Barr delivered to Congress a filtered four-page summary of “principal conclusions” from Robert Mueller’s two-year investigation. No word yet on when the full findings will be released. Read more…