BuzzFeed CEO Jonah Peretti caused a stir this week by suggesting his company could merge with other digital publishers to gain more bargaining power with Silicon Valley’s tech titans. Read more…
Category: Uncategorized
Technology companies that develop software, not hardware, had the highest employee turnover rate last year at 13.2 percent, according to a study by business-networking site LinkedIn.
The company evaluated turnover using job changes indicated by its users.
In the software industry, companies with the highest turnover rates were: computer games (15.5 percent), internet (14.9 percent), computer software (13.3 percent), IT and services (13 percent) and e-learning (11.6 percent).
The occupations in the software industry with the highest turnover were: user experience and designer (23.3 percent), data analyst (21.7 percent) and embedded software engineer (21.7 percent).
In the media and entertainment industries, companies with the highest turnover rates were: newspapers (13.3 percent), online media (13.2 percent), sports (13.2 percent), travel and tourism (13 percent) and motion picture and film (13 percent).
The occupations in the media and entertainment industries were: animator (25.6 percent), 3D artist (22.3 percent) and marketing specialist (19.8 percent). Most people who leave media and entertainment companies also leave the industry. Only 36 percent of job changers leave for another media and entertainment company. A big reason for turnover is the industry’s project-focused nature.
Source: LinkedIn
Source: LinkedIn
| Company | 2018 | 2020 |
| 37.1% | 35.1% | |
| 20.6% | 20.8% | |
| Amazon | 4.1% | 7% |
Source: eMarketer
Top Amazon Advertising Products Ranked by Marketers
| Amazon Marketing Services | 86.5% |
| Sponsored products | 79.8% |
| Headline search ads | 72.5% |
| Product display ads | 66.8% |
| Amazon Media Group | 58% |
| Amazon display ads (mobile/desktop) | 55.4% |
| Both AMG and AMS | 50.3% |
| Amazon image and text ads | 45.6% |
| Amazon Advertising Platform | 30.1% |
| Amazon in-stream video ads | 21.2% |
| Kindle & Fire Tablet lock screen | 13.5% |
| Fire TV home screen | 10.9% |
$5,000 — a nice round number that markets like. Next stop: $3,000
Investors are discounting its stock to a 20-month low, and advertising executives question the company’s morality and safeguards for brands. Such criticism adds to past advertiser complaints about the accuracy of Facebook’s metrics. Read more….
U.S. millennials spend an average of $2,164.99 month, or $25,979.88 a year, according to a survey by Ally Financial.
The Detroit-based bank asked 2,000 young adults about their incomes, expenses and attitudes toward financial planning.
The average millennial said an annual income of $53,000 is enough to live comfortably.
Seven in 10 millennials don’t believe Social Security will be around by the time they’re old enough to collect it.
Key Findings
Average Millennial Monthly Expenses
| Food | $325.44 |
| Housing/Utilities | $426.73 |
| Social/Entertainment | $198.51 |
| Clothes | $208.14 |
| Travel | $222.99 |
| Tech | $222.23 |
| Student Loans | $191.43 |
| Medical Costs | $209.94 |
| Subscriptions (Netflix, Hulu, etc.) | $32.65 |
| Memberships (Gym, etc.) | $29.13 |
| Transportation | $61.89 |
Top 8 Things Millennials Are Currently Saving For
| Emergencies (medical, car or home repair) | 44% |
| Experiences like vacation/travel, wedding, etc. | 41% |
| Retirement | 41% |
| Deposit for new apartment/house | 38% |
| Education (yours or your child’s) | 35% |
| Home improvements | 31% |
| New tech (iPhone, video game console, etc.) | 25% |
Source: Ally Bank
Reporter’s Notes:
Real mean personal income in the United States grew 3.3 percent to $46,550 in 2016, the most recent year of available data from the U.S. Census Bureau.
The median household income grew 1.8 percent to $61,372 in 2017, the most recent year of available data from the U.S. Census Bureau. A household refers to a single housing unit and all of the people that live in it.
Definitions of the millennial generation vary, but Pew Research Center said the group is made up of people born from 1981 to 1996. Pew forecast that millennials will become the largest U.S. demographic group in 2019 with 73 million people as baby boomers decline to 72 million. Generation X, born from 1965 to 1980, was never bigger than the baby boom generation, but will overtake the older group starting in 2028 when they both have 65 million people, according to Pew’s estimate.
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