BMW is collaborating on a six-episode podcast called, “The Special,” with The New York Times’ branded content studio, T Brand Studio, and restaurant discovery platform, The Infatuation. Read more…
Month: February 2019
Arsenal Football Club, a U.K. professional soccer team, signed a licensing deal with sports tech firm Fantastec to launch a blockchain collectibles app. Read more…
USA Today editor-in-chief Nicole Carroll apologized for her role in creating an Arizona State University yearbook that showed two pictures of people dressed in blackface. Read more…
Publishers say tech companies like Amazon, Apple, Facebook and Google are less supportive of the industry than they were a year ago — and paid subscriptions are a bigger priority. That’s the message from a survey of publishers by German media giant Axel Springer at this month’s International Paid Content Summit in Berlin. Read more…
It is possible to applaud the administration’s efforts to promote gay rights, while still pointing out areas that need improvement. The two viewpoints aren’t necessarily contradictory. Read more….
The action follows criticism of the video-sharing platform for monetizing videos that exploit children. Starting on February 25, YouTube’s revised “strikes system” will give a one-time warning to users who post content that crosses the line. Read more…
Apple, Samsung, Fitbit and Fossil’s combined share of the smartwatch market will slide to 47% of global shipments by 2023 from an estimated 58% last year, per a forecast from Juniper Research. Read more…
The 2018 Facebook and Cambridge Analytica scandal caused lasting worries about user data: 74 percent of consumers surveyed said the Cambridge Analytica scandal made them concerned about how their information is used, according to text marketing platform SlickText.
- Customers are scared away by poor privacy practices: 94 percent of consumers surveyed are unlikely to do business with a company if they have concerns about their privacy practices.
- Consumers don’t like knowing they’re targeted by brands: 77 percent of consumers surveyed said when they notice online targeted ads it makes them uncomfortable.
- Brands need to do a better job of finding communication channels: 80 percent of consumers surveyed said brands contact them in ways they find inappropriate.
- Watch those unsubscribes: 52 percent of those surveyed said in the last year concerns about privacy have motivated them to unsubscribe from email newsletters.
As of Sunday, 60 people had signed the petition from activist group MoveOn. Read more….
TikTok is testing sponsored videos that direct users of the video-sharing app to an advertiser’s website. Read more…